Brand Strategy for Practitioners (Free)
By SM Institute
Categories: Business
About Course
SELF-PACED // BEGINNERS
Before you can choose your favorite products, equipment and services, you have to establish your brand strategy. Learn to define your ideal client and demographic, how to build customer loyalty, create a tone and personality, and gain an advantage over your competitors.
INCLUSIONS & PREREQUISITES
All Tools Included
No Certification Required
Course Content
Brand Strategy
-
What Is A Brand?
03:49 -
The Power of Branding
05:35 -
Consistency and Loyalty
09:22 -
Defining Your Brand: Strategy
17:01 -
Defining Your Brand: Purpose
00:00 -
Defining Your Brand: Positioning
00:00 -
Defining Your Brand: Personality
15:07 -
Defining Your Brand: Plot
03:09 -
Defining Your Brand: Logo and Identity
06:25
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